Grow Your Own: Tackling the Medical Assistant Shortage

Explore current hiring and talent trends related to medical assistants both regional and national levels. Presenters will share common mistakes and best practices to overcome talent shortages in an economical and efficient manner using real examples from different health care systems.


  • Understand regional and national trends on talent shortages in health care.
  • Explore examples and success stories of innovative solutions to curb the shortage of non-clinical staff.
  • Enable HR leaders to design plans to overcome workforce challenges.

This presentation will be co-led by Purdue University Global and Gundersen Health.


Dr. Keith Smith, Dean & Vice President, Purdue University Global School of Health Sciences
Dominick Squicciarini, Executive Director, Purdue University Global, Strategic Partnerships, Health Care
Jen Cappello, SHRM-CP, Recruiter, Recruitment Services, Gundersen Health System
Heather Trimborn, Manager, Recruitment Services, Gundersen Health System

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